3 Keys to Successful Email Marketing
It’s a common question when we sit down with a new client: “How can I reach my audience?” (Of course, it’s our job to figure that out.) The answer truly depends on the audience they’re trying to reach,...
View ArticleOptimizing Analytics for Connected Conversion: A Primer For Successful...
It stands to reason that a marketer’s job is one of the most difficult today; consumer engagement is not even an identifiable relic of its former self. Consumers interact with brands on their own terms...
View ArticleMeasuring Social Media for Business Intelligence
wedü President and CEO, Sean Owen gave a presentation at today's "Social Media Bootcamp" at Southern New Hampshire University. Sean describes the presentation, titled "Social Media Business...
View ArticleTwitter Strategizing With New Analytics
When it comes to your social media strategy, your primary focus is your audience. Often this is done just by having a discussion about who you want your customers to be and how you can craft your...
View ArticleHow to Remove Spam Bots from Google Analytics – and Keep ‘em Off!
You’re prepping a website report for management and there it is in brazen glory, a spam entry in your top referral sources. If you’re lucky, it’s one of the more ‘safe-for-work’ spam sources. Common...
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